Media Relations and Publicity
Creating and pitching newsworthy editorial stories, product placement, spokesperson profiling, news-jacking, press calls, media tours, day to day press office management.
Creating and pitching newsworthy editorial stories, product placement, spokesperson profiling, news-jacking, press calls, media tours, day to day press office management.
Bringing campaigns to life with intimate to large scale launch events and engaging brand activations.
Sourcing, managing and leveraging strategic consumer and B2B partnerships with like-minded brands.
Identifying and negotiating sponsorship opportunities and leveraging these for maximum impact.
Sourcing and relationship management with celebrity ambassadors who become brand champions and media spokespeople.
Identifying and working with the right influencers and bloggers to create genuine campaigns through product seeding, content creation and promotions.
Corporate and B2B media campaigns and strategic internal communications advice.
Providing consultation and key messaging should crisis and issues management be required.
Guiding executives and company spokespeople on key messages to deliver during a media interview or presentation along with specialised in situ training.
Providing strategic advice, creative stewardship and production of assets to ensure companies and brands are maximising opportunities through creative storytelling, content, social and digital media.